Overwhelmed by all of the options available to you?

Stressed by the high cost of computers today?

For most people, buying a new computer does not have to be as stressful as buying a new car. Nor does it have to be as expensive. If you’re like most people, and you have a limited budget for buying a computer, then you need to try to get as much computer for your money as possible.

Here are 3 simple ways anyone can save money when buying a new computer:

1) Shop around for best deal.

Sounds pretty obvious. But many people don’t realize they don’t need the fastest, most expensive computer with the most “extras”. In fact, if you are already using an older computer, even the least expensive new computer will be a big upgrade. If you don’t know a lot about computers, you can learn a lot by shopping around. Ask lots of questions, compare prices, compare features, then find the best price. Shop at your local electronics store, and look for the best deals online. You’ll be surprised at how much money you can save by shopping around!

2) Install your own “extras”

Many computers you will find in a store have a lot of extra software already installed. While this is convenient, it is not always the best way for you to save money. Also, while many of these extras sound good, you don’t always need them. You can often find better deals by shopping around separately for your own software extras (such as a word processor, anti-virus, popup blocker, spyware removal, games, etc). And some of these you can get for free. So before you buy the “fully loaded” computer, ask yourself if you really need all the extras, then shop around to see if you can buy a scaled down computer - and get the extras yourself for much less!

3) Don’t buy extended warranty

If you are not a computer “techie”, the extended warranties offered by the computer retailers often sound like a good idea. After all, who wants to be bothered paying for service on a computer after you buy it. But keep in mind that most computers come with a warranty, and most computer problems will either happen at the beginning (when you still have the warranty in effect) or much later (when it might be cheaper to buy a new computer). Technology changes very quickly these days. So consider whether or not it’s worth the inflated price of the extended warranty. And, if you really feel you need the extended warranty, then ask to purchase it at a lower price. Not all retailers will negotiate on the warranty, but some will. And whether you buy the extended warranty or not, make sure you back up all your files periodically, just in case!

If you have an unlimited budget, consider yourself lucky. And if you do business on the computer, make sure you get what you need, while trying to keep the price down. At any price, buying something that does not fit your needs is not a good deal.

Hope you find these tips helpful, and happy computer shopping!

The Press Release

Sure, press releases can bring you attention, but it takes a lot of time to gather specific media or radio/TV producers’ names. When I wrote “The San Diego Media Resource Directory” that took 50 hours to research, I had to also keep the media list up- to-date, ask editors and radio producers by phone how they wanted their releases. Some prefer fax, others email or snail mail.

You waste your efforts if your release doesn’t go the right person. Many authors make the mistake of sending the release to the book editor. He gets hundreds each month, and will pay no attention if you are self-published. Like agents and traditional publishers, only 1-2% are chosen.

Another problem is the sheer numbers of releases you send out. Don’t relax after you send one or two releases. Think in terms of at least five a month. Ninety-five percent releases are ignored and tossed into the round file. Why? For many reasons, but check to see if you include a compelling heading, a human- interest story, a list of how-tos, or a present-time news analogy.Ask yourself, ” Is it under one page, double-spaced? Did I construct. organize and freely give the solutions that my book or service offer for my readers’ problems?

Your news release should not be about your book, but give actual solutions the media readers and radio audiences can use. My first published press release responded to an article on the editorial page about the “Three R’s.” My headline was “School Need to Teach the Fourth R—Rapid Reading. After discussing the background problems of reading circles, I included the benefits of rapid reading, and gave nine how-to solutions. The publisher not only loved the article, but also came personally to my home to take my picture. I used the piece for marketing to corporations.

Most people don’t realize the purpose of the press release is to attract the editor by the collar, so he or she will want to do a feature story on you. Make your headlines sizzle. “Seven Ways to Sell More Books Than You Ever Dreamed Of” got a feature story which attracted 90 people to a seminar by the same name. The coach sold $550 worth of books, gained four new book- coaching clients worth $2000, enrolled 15 in her weekly seminars, yielding 24 clients published within a two-year period.

Giving Talks, Seminars and Presenting at Expos

Creating a talk takes a lot of time. You must practice it at least two times before you deliver it. You must discover resources to find organizations to present to. Many of them don’t pay their speakers. You may say that’s OK because I will sell books. Yes, you’ll sell a dozen or maybe more, but think of the huge effort it took to get there. Consider travel time, traffic, clothing upkeep, and schlepping all those heavy books around.

Like myself, you may present a talk or seminar to a corporation with big hopes of selling your products. When they pay you, though, they may set boundaries on book sales. One positive is that because you have a book, you can negotiate and leverage with meeting planners and top executives for higher paid presentations.

The biggest disadvantage? You must wait for decision makers to accept and schedule you–that could be six months or more. Think of the time invested in marketing materials such as the One-Page, videos, and meetings. I left this venue because the time from presentation to fruition took several in-house meetings before a decision could be made.. I knew there was a better way! But was it expos?

Speaking at Expos or maintaining a booth takes many hours of work. Consider preparing and submitting press releases, creating brochures, hand outs, decorating the booth, presenting a drawing, and bringing in products to sell.

Speaking can bring you a few book sales, but people passing by your booth are usually just looking. Even when I gave free mini seminars every 2 hours, and passed out free tickets ahead of time, not many bought books. Giving out hundreds of flyers with free seminar offers brought few results too.

Yes, I did get on a talk-radio show and eleven people showed up at my Supermemory seminar. No, they didn’t buy books or book a coaching session. Yes, I collected names and email addresses from a free drawing. I was able to use them for my free eNewsletter, The Book Coach Says…,” but clients did not bang down my door to use my talents.

I figure my prep and floor time was 44 hours for just one expo. With sales under $350, I’d say that was slave labor.

Think of Your Promotion Time and Budget

Most one or two-book authors don’t have a large marketing budget. Marketing their speaking leaves them little time to write and promote their books. Marketing experts say do five things a day, six days a week, which sounds pretty doable. But do they bring results?

Aren’t sales what we should count? Before the sales roll in however, you need to create a foundation–”a plan”–of what you want to promote, what money you want to make from it monthly, how much time you are willing to give it, and how you will get the word out to your target audience. This takes a little time, but is worth it.

If other marketing and promotion campaigns have brought few book sales, have left your wallet thinner, wasted your valuable time, or left you with a garage full of unsold masterpieces, you may now to ready to set up your book’s virtual marketing machine–the Internet.

Online Marketing Can Produces 10 times your Profit in Just Five Months

Rather than a shot gun approach, I suggest you use this one favorite and highly successful Online marketing technique. This one approach has increased my own Web site sales more than 10 times in five months, from $75 in August to $2265 in December. In 2002, the sales averaged around $3000 a month. And, this is just the beginning!

Whether you have a Web site or not, you can apply your writing ability to produce short information-packed articles to submit to hundreds on Online ezines, whose readership of thousands, even hundreds of thousands, will read each article you submit..

Since you will include your signature box at the end of each article with your book title, your email address, free offer, and benefit statement, people can get in touch with you and possibly become buyers. After reading seven or so articles , readers will be likely to buy.

The articles, your eReports, and books all help promote your service too.

When you have written a well-constructed article, giving real information and how-tos, you will attract these potential buyers to the site where you books are sold.

Getting Started

First, create five to ten articles from 500-1200 words, possibly excerpted from your book, or how-to’s on your subject. Join the Online Revolution by subscribing to several opt-in ezines. As soon as you subscribe, you’ll receive one or more articles a day. First, subscribe, then you can submit. Try aabusiness- subscribe@yahoogroups.com.

Take time to read other people’s articles to see what format and content they use. This Online research is worth gold, because you will now be able to model your articles after others and get what you write published, so thousands can learn from you too.

Invest in Some Promotion Time

While we need promotion, how much time do we actually put into it? I’d say I put around 5-7 hours a week into submitting articles.

Write several articles and submit one or so a week. I started submitting to only five ePublishers of the opt-in ezines. Even in the first week, several publishers used my article “Sell More Books with a Powerful Back Cover.” At the end of the article, I put a link to a product “How to Get Testimonials from the Rich and Famous” in my signature box, bringing increased sales.

The usual promotion investment for big results is 90% of your time. With Online, it’s far less, and you’ll even have time for a long-needed vacation to some Caribbean island.

For Online promotion, you will invest minimal time for huge results. If you are a newbie, but want to know more about this technique, read a book on the subject, investigate a book coaching Web site, get a coach, take a teleclass on this subject, or if you are unable to participant, order teleclass cassettes.

Build a strong foundation, automate sales fulfillment, and your business will run itself!

Online Promoting is Easy, Convenient, and Profitable

Better than press releases, book reviews or book signings, you can create and promote articles conveniently right from your office or home. Give this a method a chance. You’ll only be sorry you didn’t do it sooner!

1) Shop Online – Shopping for auto loan online is a great time saver. By comparing from different sites you can get the best deals. Applying also is easy and even some sites will give you information you need within minutes.

2) Know Thyself! - You must know the basic criteria for applying for an auto loan. Basic criteria includes that you must be above 18 years of age. Best if you earn at least $2000 a month. Also needed is residence and employment history.

3) Get Approved First – Don’t have make the mistake of looking for a car before being approved. Get approved first then they will give you a voucher of how much you are allowable to loan. Doing this will save you future frustration and disappointments.

4) Down Payments – This varies from lender to lender, and some don’t even require. But typically its about 10% of the price or $1000 whichever is the lower number.

5) Interest Rate – Interest rate is not fixed as most people think, and yes it can be negotiated. If you have a good credit score and good negotiating skills you can have a lower interest rate. But some factors are way out of you’re control such as the state of the economy.

There you have it. We’ll that’s not all, there’s lot of other things you need to know. But what I’ve enumerated are the vital essentials before applying for that auto loan. One thing also is ask advice from an authorized dealer or loan official. They’re there to help you. If there’s something you don’t understand, ask them now or you’ll might face lots of headaches later.